Release the Bear, Not the Robot – A Guest Post by James Prescott

I was sitting on my sofa, laptop in front of me. I could feel the heat from the radiators behind me warming up, and hear the sounds of the street through my window. And my laptop. This had been the scene of so many struggles, questions, and a world full journeys. A doorway into exploring my heart and mind, and the space I share it with the world. Unknown-1

It was Easter Saturday, and everyone was triumphant. They were speaking and acting like Easter Sunday had already come. And my heart was tightening at the thought of it. I could almost feel the adrenaline coursing through my body.

As I discussed the topic with friends online, it became clear what I had to do.

I wrote a piece on the subject within about half an hour. I was brutal. I was honest. I poured out my heart into this post. No holds barred. My heart was pumping the whole time.

And then I shared it. I put it up on my blog. Normally, I plan and edit and schedule, but not this time. No, this time I was entering the battleground without armour. Not caring about the reaction. I had something on my heart which I knew had to be shared no matter what.

So share it I did.

And in that moment, I felt free. I felt alive. It was like all the words burning inside of me had been set free. Released to the world. And there was joy in my heart.

The message had been shared. It was out there.

And nothing else mattered. Not the words of any other person or any stats anyone could show me. Not the impact it could have of anyone’s opinion of me.

This message had boiled up inside of me. It had been birthed and grown, and now it was free. Like a baby, to face the joy, the criticism and all the world could throw at it. And like a parent, I had to simply let it go.

Only then did I realise just how imprisoned it was. It was as if the message had been bound up inside my whole body – and now it was free, the tightness was gone. Life flowed from my heart again and coursed through my body.

I couldn’t help but smile. Pure joy.

I was reminded again…this is what I was born to do. My body and soul were uniquely shaped for this. And the joy which came from loosing what was inside of me was pure.

No malice. No cynicism. No selfish interest.

At times when I’ve written, I’ve almost been mechanical. And there was even stiffness in my body as I wrote. A sense of formality. Of duty.

When this happens, my mind is split. I am desperate to share my heart with people. To free the bear inside of me. But at the same time, I want this to reach as many people as possible.

I’ve heard so much about building platforms – mostly by wise, intelligent leaders who I respect. And what I’ve heard is useful, helpful and important.

But I never want to sacrifice the purity of creation at the altar of platform. It was said by a wise man once that none of us can serve two masters – and if I try to serve my heart, my craft but also try to serve platform building, there is no doubting the outcome.


My craft will suffer. And as a result the message won’t impact anyone.

I want to give birth to great writing. I want more messages which course through my veins like blood until I pour them out into the world. I want to reach deep into the untold depths of my soul for the messages which truly matter. I want to grow in the art, the craft of writing.

Of course, I want to grow my platform. I would love more people to read my work. Some ambition can be healthy.

But I am determined to never again surrender my craft for the sake of a numbers game. I don’t want to give away part of my soul away to the idol of status.

And no one who truly loves their craft ever should.

Do you?


Profile colourJames Prescott is a writer and author from Sutton, near London, UK. He blogs regularly at He recently released his first e-book, ‘5 Steps to Encouragement: A Manifesto for Changing the World’ which can be obtained free here.


  • Anne Peterson

    James, that was great! Do I ever sacrifice my craft for the sake of numbers? I have. But, like you, I want to let my soul pour onto paper. I want to stir others to feel what they feel and to embrace life. Great post, James.

    • James Prescott

      Thanks Anne, really appreciate your comment – thanks for the encouragement. :-)

  • Teresa

    I find my best posts happen when I just write with abandon and hit send, no holds barred. There might be a mistake. If there is I know how many read my blog because they don’t hesitate to tell me. And then I fix it. It allows me to be free and human.

    • James Prescott

      Absolutely agree – some of my fave posts are the ones are the ones which I write and then post almost without hesitation. It can be really rewarding. Thanks for your comment!

  • Joy Lenton

    A powerful word, James, that hits home as it should. Your passion for creating through the art of writing resonates strongly here. I particularly loved “I never want to sacrifice the purity of creation at the altar of platform”. For in the end, we have to stay true to that which needs expressing from deep within us. Purity birthed in experience and emotion that we scarcely register is there, until we let it out through our words. Well said.

    • James Prescott

      Thanks for your kind words Joy – you are always so encouraging and wise in your comments. Thanks so much.

  • Tania Vaughan

    This is beautiful – powerful, encouraging and exciting. That feeling is the same I get from speaking to groups when I know that it has really come from God and it’s all him. I am starting to get that as I learn to stay true to my writing rather than trying to write like others do. Thank you for this :)

    • James Prescott

      Thanks Tania, really appreciate your comment – glad the post spoke to you. :-)

  • Joan

    This is great, James! Honestly, I struggle between building the platform and writing. If I spend too much time on the platform, I don’t write enough. If I don’t build the platform, who will read my writing?

    I’ve also found that many of my better blog posts come when the inspiration hits me, I write, and I hit the publish button. No time for second thoughts, it’s done.

    Thank you for once again encouraging me.

    • James Prescott

      Thanks for your comment Joan – glad the post spoke to you. I think it’s an issue we all face. Glad the post encouraged you.